← All work

Aswaq Quality.

Aswaq Quality (أسواق كواليتي) is a supermarket brand serving customers in two languages. Its rounded basket-stroke monogram works as hard in Arabic as it does in English, set in royal blue and sun yellow, with guidelines covering everything from storefront signage and brand personality to produce photography, mono versions and minimum sizes.

ProjectAswaq Quality · Supermarket
Business fieldRetail
CategoryBrand guidelines
ScopeLogo design · Bilingual identity · Guidelines · Signage